Time and cost inefficiencies of content creation solved by PromoMii with new product features on their Nova AI platform


The latest software update allows users to feed the video directly into Nova AI, which analyzes the content and makes it 100% searchable, selects scenes based on search criteria, and exports all scenes as a new clip. combined. Removed and streamlined several steps in the video editing process. The end result is a usable MP4. This innovation disrupts the traditional method of video editing where editors manually digitize content, copy or download larger areas of that content into editing software, stitch the content together, and then export it as a clip. This new feature saves users critical time as they no longer have to manually find and “stitch” scenes. Nova does it for them.

Senior Software Developer, Tigran Mnatsakyanian:
“Developing Nova AI and seeing how far the software has progressed in a short period of time is really exciting. We are fortunate to have some very talented developers on board! In addition to this new feature which saves users a lot of time, is transforming the way people work with video and can potentially help democratize video editing by simplifying the process of creating video clips. “

PromoMii transforms the content creation industry with its IA Nova platform, used by national public broadcasters in The Netherlands (NPO and DPG), and Russia (TNT) among others, and some of the world’s largest mass media and entertainment conglomerates, including Disney. Nova allows users to instantly search their video, image, audio, and archive libraries for specific moments, providing the unique ability to browse hours of content in seconds to find specific moments.

The platform launched as SaaS in April 2021, and in the 5 months since its launch, Nova has surpassed 1 million visits per month with a user base growing 60% week after week. Nova currently has over 1000 users.

For a short demo explaining in more detail the features of Nova:


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Jenny T. Curlee