India well-positioned to become global hub for content creation and post-production: I&B Minister Anurag Thakur

Union Minister of Information and Broadcasting, Youth and Sports, Shri Anurag Singh Thakur during the National Conference on Changing Media and Entertainment Landscape-2022, in Pune on 26th June 2022.


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India well-positioned to become global hub for content creation and post-production: I&B Minister Anurag Thakur

The size of the media and entertainment industry will touch Rs 4 lakh crores by 2025

The Minister calls for strengthening the start-up culture in the M&E sector

By GDP Bombay

Pune | June 26, 2022

Union Information and Broadcasting Minister Shri Anurag Singh Thakur said the rapid expansion of digital infrastructure in the country and continued progress in the AVGC (animation, visual effects, games) sector and comics) have the potential to make India the post-production favorite. hub of the media and entertainment industry.

Delivering the keynote speech at the National Conference on “Changing Media and Entertainment Landscape 2022” hosted by Symbiosis Skill & Professional University in Pune, Shri Thakur said, “A strong digital foundation for the AVGC sector is emerging through the country and the government has set up a task force for the AVGC sector to develop world-class creative talent to meet national and global demand”.

The minister said the media and entertainment ecosystem is a booming sector that is expected to generate Rs 4 lakh crore per year by 2025 and reach $100 billion or Rs 7.5 lakh crore by 2030. He further said that the Government of India has named Audiovisual Services as one of 12 champion service sectors and announced key policy measures aimed at fostering sustained growth.

The minister said the radio, film and entertainment industry has a huge job opportunity as we jump into the digital age of creating quality content. “Many positions have emerged in the field – video editing, color grading, visual effects (VFX), sound design, rotoscoping, 3D modeling, etc. “Each position in this industry requires a specific set of skills and abilities. It is imperative that industry and academia come together and design programs tailored to the needs of this sector,” he said. Shri Thakur said the government is also exploring new partnerships with the private sector to ensure that Indian students are in step with upcoming technology trends in the sector.

Shri Thakur said Prime Minister Narendra Modi’s enthusiasm for technology has provided an oasis of opportunity to give wings to youth ambition and the Prime Minister’s ambition to empower youth has been realized by the Skill India Mission which aims to train 40 million young people in market-relevant fields. skills.

Speaking about the project “75 Creative Minds of Tomorrow” undertaken during the International Film Festival of India 2021, Shri Thakur said that several of these talents have contributed creatively to the media and entertainment sector and some have created successful start-ups.

Speaking about the growing start-up ecosystem in India, Shri Thakur said that even during the time of the Covid pandemic, India added up to 50 Unicorn start-ups, which says a lot about the Indian entrepreneurship. The minister said he hopes to see more and more start-ups emerge from the pool of talent produced by leading film schools such as FTII and SRFTI.

India as a global content hub

Stating that the content creation industry in India has seen a massive improvement with “Digital India”, Shri Thakur said “with quality content, easy access and an enthusiastic audience, India is ready to tell its story. own success and become a center for content creation”. . Shri Thakur further stated that the efforts of the technicians behind the scene should be recognized and adequately rewarded, going beyond our current focus on the main characters.

Oscar and BAFTA award-winning sound designer Resul Pookutty was the guest of honor at the national conference. He said educational institutions should revive the ancient Indian tradition of imparting wisdom to students to face the outside world, in addition to developing skills.

Emerging opportunity areas in animation, visual effects, games and comics, opportunities in OTT, TV and film production, augmented reality/virtual reality, immersive media skills, and more. were the main topics of the national conference. Who’s Who from the Media and Entertainment Industry, Dr. SB Majumdar, Chancellor of Symbiosis Skills and Professional University, Pro-Chancellor Dr. Swati Majumdar, Vice-Chancellor Dr. Gauri Shiurkar were among those present .

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About the author of the article


Souman Munshi

Founding editor of IBG NEWS (15/March/2012- 09/August/2018). 2018 Udar Akash Rokeya Shakhawat Hossain Award Recipient. 2011 National Geographic & Canon Wild Clicks Jury and Public Poll Winner. Studied Post Graduate Advance Dip in Computer Sc., MBA IT, LIMS (USA & Australia), GxP (USA & UK), BA (Sociology) Dip in Journalism (Ireland), Diploma in Vedic Astrology, Numerology, Palmistry, Vastu Shastra & Feng Sui 25 years in digital and IT industry with global multinationals has worked and traveled in USA, UK, Europe, Singapore, Australia, Bangladesh and many other countries. Education and training advance R&D management and technology from India, USA, UK and Australia. More than 30 certifications from world leaders in R&D and education. Computer science teacher, IT and LIMS expert with a large following of fans in his community. Secretary General of West Bengal State Committee of All India Journalists Association


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