Accelerate digital with a modern content services platform


The world has changed. With hybrid working becoming the norm post-pandemic, digital has become an integral part of nearly every business, primarily to enable seamless collaboration and anytime, anywhere access to enterprise-wide content. .

Organizations in all sectors deal with a large volume of data generated in all departments. For example, sales departments manage customer documents, contracts, etc. claims handling teams rely on claim documents, videos, filing dates, and more. to process cases; HR departments manage employee documents, onboarding documents, succession documents, internal event videos, and more.

And managing this massive amount of enterprise content can be complex.

A modern content services platform is the best bet to tame the complexity of information and navigate the kaleidoscope of change.

Organizations need a modern content services platform at the backend level to store and manage large volumes of content, manage access rights, privacy and compliance. Modern content services platforms are cloud-native and help manage ever-increasing volumes of content at low cost with anywhere, anytime access. They are highly scalable and can be deployed at a much faster rate than ever before.

Software platform vendors are modernizing their traditional enterprise content management platform to put more emphasis on contextual content instead of just managing it. A content services platform is essentially a set of loosely coupled microservices and components that share common APIs that allow organizations to link multiple repositories, manage diverse types of content, and manage varying volumes of content without requiring high-end infrastructure.

Content services platforms have become an integral part of the digital transformation strategy. here’s why

1. Low code capacity enables rapid application development for faster time to market

Modern enterprises must be able to rapidly deploy business applications to handle large volumes of new business content. Do this by leveraging a code-based content services platform that provides a developer-friendly environment, readily available APIs, and extensible micro-UIs for faster application development. With a modular approach, microservices and micro-UI allow applications to be built in hours instead of days. This allows users to quickly access data, integrate content, and use it in a way that works for them.

2. Integration capability ensures a continuous flow of information

With microservices and testing frameworks in place, a content services platform can easily integrate with multiple business applications that require content, be it documents, images, audio files, or back-end videos. For example, in an insurance company, core business applications such as claims processing, underwriting and policy management can be integrated with a content services platform in the backend for anytime access. and anywhere to centrally stored information.

3. Scalability for growing business needs

With the growing volume of enterprise content, a content services platform must be scalable to meet growing business needs across different verticals in a business. Being cloud native, containers can scale up or down in seconds to provide a highly scalable content platform.

4. Ease of maintenance and high availability to deal with uncertainty

Gone are the days when an entire application crashes when a component fails. With microservices and container approaches, application management has become more efficient. In a modern content platform, a user can continue to run large applications while faulty components can be addressed and repaired without affecting the entire business application. Content services platforms are built for continuous computing services with redundant and failover protected components in place at the backend.

5. Effective compliance and data protection for information security

With a modern content services platform, businesses can ensure the best data protection practices are in place. Organizations can adhere to security and regulatory requirements such as General Data Protection Regulation (GDPR), HIPAA, Information Assurance Support Environment (IASE), SOC 1/ISAE 3402, SOC2, PCI DSS Level 1 (Payment Card Industry), Open Web Application Security Project (OWASP), and others. It can also let users know how and where data is stored and how it can be accessed. For authorization, modern content platforms support industry standard protocols such as OAuth 2.0 and OIDC.

Now is the time to modernize your approach to content management to achieve your business goals. Whether ensuring content security, rights management, auditability, application governance framework and low storage cost, scalability, etc., content services platforms are now doing integral part of digital transformation strategies. With a content services platform, businesses can accelerate their digital transformation journey and reap the many benefits it offers. It’s a fundamental tool for today’s digital workplace because it not only minimizes content silos, improves productivity, and provides content accessibility, but it also empowers employees and improves the overall customer experience.

The article was written by Arvind Jha, Senior Vice President, Software Development, Newgen Software

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Jenny T. Curlee