TikTok announces new partnerships with Vimeo and Canva to streamline content creation

TikTok has announcement new partnerships with Vimeo and Canva to give marketers more ways to create better creative campaigns in each respective app.

The new integrations will facilitate the direct connection between TikTok Ad Manager and every platform, making it easy to create TikTok creatives and upload them right to your campaign. Creative options also align with TikTok’s key dimensions and creative flows, ensuring that your clips feel natural and in line with the rest of the platform – and not overly fancy and publicity, which is a key factor. in your TikTok marketing approach.

For Vimeo, TikTok advertisers will now be able to create their TikTok ads in Create Vimeo, its subscription video maker, which will provide more ways to customize and build your TikTok clips.

Vimeo launched Vimeo Create in February of last year to provide streamlined video creation options, especially suited for SMBs and those working on a tight budget. The application provides easy-to-use processes for creating more remarkable video content, including graphic and text overlays, transitions, royalty-free music, and more.

Here is an example of a TikTok ad integrated with Vimeo Create:

The drag and drop interface is easy to use and can help you create more engaging and engaging TikTok creations.

Vimeo Create is also integrated with Pinterest’s ad creation process, providing direct upload for Pinterest creations through the app.

At Cloth, TikTok has worked with the visual creation platform to deliver over 50 TikTok ad templates, helping to reduce the time and costs associated with creating campaigns.

“Canva’s ad templates, combined with Publish endpoints tool, will bring ease and simplicity to creators by allowing them to natively publish visually appealing content directly to TikTok to engage with their audience in a natural and authentic way. ”

Those new to Canva will have no problem using the new tools, while newcomers will also find the controls quite intuitive and easy to apply in your process.

The two Vimeo and Canva will also now become official TikTok Marketing Partners, adding to its list of support tools capable of delivering platform specific expertise and information, giving you more ways to maximize your creative efforts on the platform.

And as TikTok continues to grow, a growing number of marketers are also looking for ways to get the most out of the platform for their promotions. Indeed, TikTok continues to dominate the download rankings, beating Facebook and Instagram, and is on track to reach one billion users by the end of the year.

If you haven’t considered TikTok’s potential for your promotions, you may well be missing out on a great opportunity, and these new options may offer more ways to leverage the platform to facilitate brand growth.

You can read more about the new TikTok integrations for Vimeo and Canva here.


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Jenny T. Curlee

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