RFPIO launches LookUp, a solution to bridge the innovation gap in the creation of commercial content
Leader in RFQ and Response Management Software Announces New Product at Forrester B2B Summit in North America
BEAVERTON, Ore., May 3, 2021 / PRNewswire / – RFPIO, the leader in tender and response management software, is delighted to announce the launch of LookUp, the first solution of its kind in sales technology. LookUp was announced today concurrently with the first day of Forrester B2B Summit in North America.
Selling propositions play a vital role in making a positive first impression, but as technological solutions have emerged focused on content distribution and managing the sales process, there has been a surprising lack of innovation in creation. of sales content. Professionals continue to rely on drafts of outdated proposals as a framework for news, leading to outdated and uninventive proposals when competition for new business is at its highest. RFPIO’s LookUp addresses the need for a solution that enables innovation in sales content creation by pulling knowledge into a centralized repository called the Answer Library and making it accessible anywhere and anytime to empower organizations. the power to bring together their best knowledge and create their best work. .
“Innovation in sales has generally been limited to managing sales and delivering content – but what about the creation of that content itself? Said Ganesh Shankar, CEO of RFPIO. “It is becoming increasingly essential that teams leverage technology to deliver timely and relevant content throughout their buyer’s journey. RFPIO is excited to launch this one-of-a-kind solution that makes it easier for sales teams to market and get customers excited about their products and services. “
LookUp empowers users to access contextually relevant content from the Answer Library at their fingertips to create targeted and personalized proposals and material to win new business. LookUp brings the power of the Answer Library to wherever it’s needed most, including Microsoft Powerpoint, Word, and any cloud-based software using Google Chrome or Chromium Edge – or directly from Slack, Google Hangouts, Microsoft Teams , Word, Powerpoint, Excel and Perspectives.
“The power of content as a B2B sales and marketing tool is drastically underestimated – it really has the power to make or break the sales process,” said Angela Comte, vice president of global marketing for RFPIO. “RFPIO Research absorbs all of your information and expertise to create a comprehensive library and provides access to that library to help sales, customer-facing teams, and even external partners access content that was traditionally reserved for the sole market. proposal teams. “
To discuss the evolving role of content in B2B sales, RFPIO is hosting a 5-day LinkedIn Live series featuring leaders in the ongoing B2B SaaS space. From Monday May 3 to Friday May 7 starting everyday at 11 a.m. PT on the main event page. Opinion leaders include:
Scott Olsen Director and Founder and Gary Brashear, Managing Partner of the Olsen Group
Matthew Volm, CEO of Funnel
Stephane Diorio, Executive Director of the Revenue Enablement Institute
Asher Matthew, Vice President of Revenue at Demand Matrix
Eric Wittlake, Senior Director of Category and Product Marketing and Former Forrester Analyst
Ignatius Sanchez, Treasury and Capital Markets Solutions Consultant at Finastra and user of LookUp expressed their enthusiasm for the solution, saying, “It’s amazing to have the entire answer library literally when you need it, wherever you need it. I’ve thought of many use cases, like writing an email, creating a nice PPT deck, or quickly responding to a spreadsheet with requirements; simply incredible.”
For more information on RFPIO and its LookUp feature, visit www.rfpio.com.
RFPIO is the market leader in response management software trusted by some of the world’s smartest companies to support RFP and security questionnaire responses, create and manage sales proposals, and resolve inefficiencies rooted in decentralized and inaccessible content and knowledge. Robust, two-way software integrations, along with an open API, enable teams to digitally transform response management processes and harness the power of their teams’ knowledge and content. RFPIO supports response management for growing organizations of all sizes, including Google, Adobe, Atlassian, Microsoft, Tenable, Zoom Video, and more. For more information visit rfpio.com or follow @rfpioinc on Twitter.
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