CA Fortune strengthens its digital content services with ettakit Transaction
CHICAGO, November 9, 2021 / PRNewswire / – CA Fortune, a Chicago-headquartered consumer branding agency, announces the addition of ettakit, elevating its existing creative and marketing services and creating additional synergy between the pillars to drive more results for their clients. Founded by Dana richards and Lauren Frank in January 2019, ettakit quickly became one of the North America leading digital and content agencies. Building on the momentum of their latest announced Mass Marketing Services (MMS) transaction November 2, 2021, CA invests strategically and aggressively in various areas of its business, amplifying its unique and modernized approach to the consumer market.
ettakit is rooted in driving sales for its clients through campaign development, content creation including branding, photo and video, production and social media. The vastness of their production capabilities enables customers to build cohesive sales stories across all digital platforms, pushing sales to strategic channels. With the support of the national consumer brand agency CA Fortune, ettakit receives the power of a larger organization, creating a comprehensive sales and marketing solution for its clients to now take advantage of CA Sales, CA. E-com, CA Activate, and more.
“Between our qualified people and our cutting-edge services, we continually meet the dynamic needs of our clients in an ever-changing industry. When we were approached by CA, we couldn’t ignore the immense added value we could bring to our clients if we partnered with an established and trusted national agency, ”says Dana richards, co-founder of ettakit. “In this omnichannel world, it is extremely beneficial for customers to find a 360 ° marketing and sales solution. Enter CA! We are thrilled with this partnership, and now our CPG clients have direct access to services like CA Sales, CA BUILD and CA E-com. We look forward to a seamless integration into CA Branding, a unification that will take both the existing team and the new team to greater heights! “
“When we envision a transaction like this, we look at several factors, and when we first met Dana and her team, it became clear that adding ettakit to the CA family ticked all of the boxes,” says Ali shouman, Director of Growth for CA Fortune. “It is imperative that we continue to provide our customers with the best sales and marketing solutions for any challenges they face. Content creation, branding and creative design, personalized social media marketing campaigns – the list of CPG brands’ needs in consumer marketing continues to grow. There is no doubt that the ettakit team will immediately improve our already fantastic CA Branding business, which will have a direct impact on the success of our clients.
“CA Fortune is built on the idea that we provide our clients with solutions based on the perspectives of our ever-changing industry,” said Tyler lowell, CEO and Managing Partner of CA Fortune. “ettakit is at the forefront of consumer marketing and has provided incredible service to a list of elite CPG clients prior to this transaction. We are delighted they are joining our team and look forward to doubling down on this key goal. from our current and new customer partners. “
CA provides its customers with world-class capabilities, all hosted under one roof. With this investment in creative and digital content, clients of CA Fortune, CA Carlin and CA Ferolie will have access to the creation of compelling sales strategies to drive sales across all channels.
About CA Fortune
Originally founded in 1983 and subsequently expanded under current ownership, CA Fortune has grown into a leading private full-service consumer brand agency. With nationwide coverage, the company offers its customers a complete solution, including sales management, sales accelerator, marketing and branding, information, retail activation and digital services. and electronic commerce. CA Fortune is headquartered in Chicago and has regional offices across the country.
To learn more, visit CAFortune.com.
ettakit, founded by Lauren Frank and Dana richards, is a Chicago-A creative agency specializing in everything related to digital content – from brand creation to production. By working with Fortune 500 companies and startups, ettakit strives to connect brands with their audiences and cultivate authentic communities that engage with stories and products.
To learn more, visit ettakit.com
SOURCE CA Fortune